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The work

Results you can measure from the parking lot

Five composite case studies drawn from typical Glassy engagements — anonymized and illustrative, built from patterns we see across law firms, home services, hospitality, restaurants, and B2B software. Real client names and numbers are available on a call.

Legal · Newport Beach

From page four to first-call for injured clients across coastal OC

A respected firm with two decades of verdicts and a website that loaded like it was one of them. We rebuilt the site, restructured practice-area pages around how people actually search after an accident, and built out plain-English legal content.

+212%organic traffic
3.4xconsultation requests
18page-one keywords, from 2
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Home services · Costa Mesa

Owning the map pack before the summer AC rush

Family-run, great reviews, invisible online. We rebuilt their Google Business Profile from the ground up, shipped fast service-area pages, and cleaned up years of inconsistent citations before their busiest season.

3.1xqualified leads
#1map pack, “ac repair costa mesa”
-64%cost per lead vs. paid ads
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Hospitality · Laguna Beach

Winning bookings back from the OTAs, one search at a time

Gorgeous property, but online travel agencies owned every branded search and took commission on rooms guests would have booked direct. We rebuilt the site around direct booking, captured branded SERPs, and built neighborhood guides that earn stays.

+156%direct bookings
-38%OTA commission spend
+94%organic revenue
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Restaurants · Orange County

Four locations, four map packs, one calm rollout

Each location had its own half-abandoned listing, duplicate menus, and a franchise-era website nobody could edit. We consolidated, rebuilt location pages with real local signals, and made every menu crawlable text instead of a PDF scan.

4/4locations in top-3 map pack
+92%reservation clicks
+130%direction requests
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Software · Irvine

A content engine that outranks funded competitors nationally

Strong product, no organic presence, and a paid-acquisition bill that scared the board. We built a topic-cluster content program aimed at the questions their buyers ask twelve months before they buy, and tuned the site architecture to match.

40+national page-one keywords
+680%blog traffic
31%of pipeline now organic
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Tell us what you're paddling for.

A twenty-minute call, a plain-English read on where you stand, and a straight answer about whether we can help. No pitch deck.